PROFILE

HAEPAARY is an Alt-Electronic duo featuring Min-hee (Vocals) and Hye-won (Sound producer). They turn their musings about prevailing stereotypes in our society into music. They have both studied music from their childhood, and they are bi-linguists in terms of how they make their music. By combining elements of Confucianism in their music that connote rigid formality and discipline with the acoustic methods of Rave and Trance, their tracks remind us of listeners who have lost their sense of current trends enjoying a club party in a timid way by abstracting hidden aspects of pop from the refined Gamuak (singing, dancing, performing music).

Since their debut in 2021 with their digital EP , they appeared on the global stage in 2021 and 2022 through the SXSW (South by Southwest) showcase, one of the biggest music markets. And they were selected by the program ‘All Songs Considered’ of NPR that also produces ‘Tiny Desk Concert’ as one of the eleven SXSW rising stars in 2021. The duo was invited to the ‘Primavera Pro’ of the Primavera Sound Festival in Spain. They won the Best Electronic Album and Song in the Korean Music Awards held in February 2022.